<![CDATA[Emma De Guzman]]>https://emma-de-guzman.wixsite.com/blog/blogRSS for NodeSun, 08 Nov 2026 17:06:57 GMT<![CDATA[Sexualisation vs. the empowerment of women in marketing: My take on Sydney Sweeney's Novig ad]]>https://emma-de-guzman.wixsite.com/blog/post/sydney-sweeney-novig-ad6aa838ebcf39f9d324f114caTue, 15 Sep 2026 21:41:14 GMTEmma De Guzman<![CDATA[A running list of sports ads that actually made me feel something]]>https://emma-de-guzman.wixsite.com/blog/post/sports-ads-that-made-me-feel-something6a97290c5a61d5f43c38b2e1Wed, 02 Sep 2026 23:00:00 GMTEmma De Guzman<![CDATA[One year on, what have we learnt from Sky Sports’ Halo TikTok account]]>https://emma-de-guzman.wixsite.com/blog/post/what-have-we-learnt-from-sky-sports-halo-tiktok-account6a971dc435615dd7fb59af21Tue, 18 Aug 2026 18:51:46 GMTEmma De Guzman<![CDATA[The impact of digital marketing on sports participation: A comparison between CrossFit and HYROX]]>https://emma-de-guzman.wixsite.com/blog/post/the-impact-of-digital-marketing-on-sports-participation6a97239a5a61d5f43c38a81fSat, 15 Aug 2026 23:00:00 GMTEmma De Guzman<![CDATA[How has the male gaze impacted the perspective of women in sports marketing?]]>https://emma-de-guzman.wixsite.com/blog/post/women-in-sports-marketing-male-gaze6a9723cf9c8db6195f81d8d0Sun, 26 Jul 2026 23:00:00 GMTEmma De Guzman<![CDATA[Why do participants engage in endurance events, and how does this affect marketing communications?]]>https://emma-de-guzman.wixsite.com/blog/post/why-do-participants-engage-in-endurance-events6a971bbe31b0ca86f93b7738Mon, 20 Jul 2026 18:46:15 GMTEmma De Guzman<![CDATA[Starting from scratch: The importance of looking back to move forward]]>https://emma-de-guzman.wixsite.com/blog/post/starting-from-scratch6a971a63796715a5cd5227edMon, 13 Jul 2026 23:00:00 GMTEmma De Guzman